Sponsors 2014

Below the sponsors for ProductCamp Amsterdam 2014.

Breakfast Sponsor: Agile42


Agile42 has a proven approach to successful agile implementations. We support you with a full range of coaching services and specialized trainings. Agile transformation across an entire organization involves changes in understanding and practices at the individual, departmental and management levels. After an initial assessment, we can help you see a clear direction and strategy for change. Then our coaches guide you through the transformation and help you define and achieve measurable goals for agility. We use a proven empirical approach for successful agile transitions. Over many years of successful transformations agile42 has developed unique practices and tools, like the Agile Strategy Map, that help you achieve success with a rapid ROI.

Coffee Sponsor: TestPeople

We are software testers… We provide businesses an accurate insight into the quality of their information systems.

We are specialized in testing web and mobile apps.

  • We test small and large apps (over one million downloads)
  • We have a testlab with a wide range of devices, operating systems, browsers etc for a representative mix for your users.
  • We have our own testcrowd
  • We create automated tests
  • We test functionality, usability, non functionals, device specific commands etc..
  • We work with fixed prices and transparent calculations.
  • We have a special service for startups, have your app tested starting from € 500,- with our Quick Scan.

Lunch Sponsor


Drinks Sponsor: HidashHi

HidashHiHidashHi is changing the way the world communicates online. And, as a pioneer in this field, we do this by using the most cutting edge technologies, like WebRTC.

Why HidashHi

HidashHi ensures that online communication will once again become personal. HidashHi calls this real-time online communication. As though you and your client are sitting together at a table. For as long as you want, and without the barriers of downloading or software installs and registration. With one click, you are in touch with your clients. HidashHi is a pioneer in this field and it will dramatically change the way the world communicates online. Imagine what this could mean for your organisation, product or service. For customer service, an e-learning programme, the online shopping experience on a website, job interviews, boosting sales, healthcare… The possibilities are enormous and provide added value to your organisation, product or service. It’s as simple as that!

Location Sponsor: Rockstart


Rockstart is the startup acceleration company that builds formats to support the growth of startups -new, innovative growth companies- in the first 1000 days. We provide the most promising startups from around the world with access to capital, resources and networks, offering our participants a support infrastructure critical for success.

Our other Sponsors


Proficientz is a training and consulting firm that specializes in B2B product portfolio management. Our framework, tools and training programs help product management teams adopt broader views of the market, identify bigger opportunities and deliver higher value solutions. A single portfolio strategy and simple business practices improve day-to-day product execution.


Backbase was founded in 2003 and is privately funded with operations in New York, Atlanta, Amsterdam, Singapore, and London.
It is the maker of Backbase CXP, the award-winning customer experience platform that helps enterprises create omni-channel, customer-centric digital experiences by deploying a new presentation layer over underlying IT systems. Backbase is also responsible for Backbase Engage, a range of out-of-the-box digital banking solutions that help financial institutions of all sizes meet the growing demand for personal and relevant online banking experiences. Backbase technologies are designed to give enterprises and FIs the tools and functionality they need to transform their tired online and mobile channels into engaging customer experiences, holistically managed from a single platform.
Industry analysts Gartner, Forrester and Ovum recognize Backbase as a leader in terms of customer experience, mobile and omni-channel focus, innovation, and time-to-value. Backbase is the vendor of choice for global organizations such as GE, ABN AMRO, AIG, Nationwide, Deutsche Bank, Nordstrom, KPN, Fidelity, Barclays, and ING.


MindTheProduct is an international product community. Started in 2010 with the very first ProductTank meetup in London and followed by the Mind the Product Conference in 2012 it has now grown to consist of 2,500+ members and sold out events in 12 cities around the world.

With this site we want to continue the great discussions we start at those events, and grow and nurture the product management community around the world!

We curate the best of the web, write up our events, share our experiences, and ask you to tell us about yours. Whether you have your own blog and want to cross-post here, have been looking for the right place to talk about your favourite product management topic, or merely want to comment on others’ – we want you to get involved right here


MeasureWorks ensures fast and reliable websites and mobile apps. We are constantly working to analyze and optimize the performance of our customers online environment, to exceed their business objectives. Therefore we create and combine data from different data sources. Combined with the expertise of our consultants it will result in concrete, actionable insights. Customers like Bol.com, Thomas Cook and GlobalCollect manage, with MeasureWorks help, real-time the impact of performance on their business objectives and deliver a user experience that exceeds the expectations of online visitors.


Founded in 2009, Usabilla is a privately held company based in Amsterdam boasting a young, international team. Usabilla builds web-based tools that help 50,000+ Marketers, Designers, and UX Practitioners around the world to build better websites for their customers.

The Usabilla Live Feedback button is displayed more than 2,000,000 times daily, and is used by many world renowned brands to offer their online customers a voice.





Balderton Capital

balderton capital logo

Balderton Capital is the leading venture investor in the EU. Balderton has a track record of helping entrepreneurs build substantial businesses – with more $250m+ exits in the past five years than any other European venture firm.

We have backed over 100 entrepreneurs in the last decade, and continue to look for outstanding entrepreneurs who share our passion for disrupting large markets and building long-lasting, great companies.

But we do more than just invest. Our partners have founded and grown companies from one to thousands of employees; and we bring that real-world company-building experience, as well as our extensive network of relationships across multiple industries and continents, to the entrepreneurs we partner with.


Media partners






Software Industry Conference 2015 3e editie – 12 maart, Spant! te Bussum

Ben je werkzaam in of ondersteunend aan de (Nederlandse) software-industrie en benieuwd naar de invulling van “Market Development & Internationalization; Competing for Global Leadership?” Bezoek dan de derde editie van de Software Industry Conference (de nieuwe naam voor het Productsoftware congres) op 12 maart 2015. We zoomen in op topics als Exporting Software, Mergers, Acquisitions and Hostile Take-Overs, Software Ecosystems, Platforms, App Stores en meer.

Ontvang als relatie van ProductCamp € 100,- korting!

Registreer met code SC15-PC100 en bezoek dit unieke congres voor slechts € 395,- (excl. BTW)!