N.B. This page provides information about a past event. Click this link for the most recent ProductCamp Amsterdam.

If you would like to sponsor ProductCamp Amsterdam 2010, please send an email to productcampamsterdam@gmail.com, we have multiple sponsor packages available.

MeasureWorks – Maximize your Online Conversion (Lunch Sponsor)

MeasureWorks provides web performance optimization. Do you want to maximize revenue and drive customer loyalty by identifying problems before customers do? And quantify how web performance impacts your business results? MeasureWorks measures, analyzes and improves the quality of experience of online retailer, travel agencies, financial institutions and other online services. We observe their visitors closely, find out how they perceive quality, and identify which areas require improvements. And then enable them to create loyal customers by managing their services proactively and from a business perspective.

Pragmatic Marketing

Creator of the world’s most popular product management and marketing seminars, Pragmatic Marketing has trained more than 60,000 technology product management and marketing professionals at 5,000 companies in 21 countries. As the thought-leader in the industry, the company produces blogs, webinars, podcasts, and publications read by more than 100,000 every year, and has been recognized four times by Inc. magazine as one of the fastest growing private companies in America (2000, 2007, 2008, 2009), and in 2008 named a Comerica Bank Arizona Company to Watch.


Software testing is beyond finding defects. Testing is all about giving the answer whether the right software has been delivered for the right purposes. Software testing contributes to minimizing business risks and optimizing the software development process. In other words: process quality to deliver product quality.Testpeople has a proven track record of thirteen years experience and provide organizations with consultancy, training, tooling and staffing services to support you in realizing your business goals.

ZIGZAG Marketing

ZIGZAG Marketing’s Product Management Framework, training and consulting services go beyond market-driven products. They’re a model for creating market driven product companies and growing them. This is achieved by determining the market segments most conducive to growing the company as a whole, creating a strategy to penetrate those markets then delivering the best mix of products, marketing messages and sales tactics to execute the strategy. This approach ensures a consistent focus across marketing, sales and products and eliminates silos with conflicting objectives that consume excessive resources and inhibit growth. Best of all, they’re simple and practical.


WoodWing offers software products to enable an efficient and cross-media publishing process. WoodWing products are used by publishers ranging from tabloid newspapers to glossy magazines, and from corporate publications to multi-author book productions. Woodwing’s publishing system, Enterprise, provides a complete solution for planning, creating and publishing of content for any channel, be it print, the Web, online, mobile, or a tablet device such as the iPad. Woodwing calls it: Smart Publishing.

Compuware’s Uniface

Compuware’s Uniface development environment enables outstanding productivity in building, renewing and integrating large, complex applications. These are easily deployable to all major platforms including the Cloud.


The ICT Innovation Platform/Productsoftware (IIP/psw) is a one-stop shop for strategic research in productsoftware. It addresses the need of market-driven productsoftware companies to pool together in executing longterm pre-competitive research. Facilitated by the IIP/psw practitioners and researchers can team up to bid for grants at national and european levels.


FinchLine offers (social) media monitoring and business intelligence software for the Dutch market. Our users include marketers, product managers, analysts and social media specialist who use FinchLine to gain actionable insights. We offer a free media scan for Product Camp attendees giving you a clear view of the buzz around your brand.

The Essence

David Beckett established The Essence™ as a new brand of books. The first in the series will be ‘Amsterdam… The Essence’, which gives a unique view of one of Europe’s great cities in the words of the people who shape it. Former mayor of Amsterdam Job Cohen, Tattoo artist Henk Schiffmacher, actress Halina Reijn and comedian Youp van ‘t Hek have all been interviewed for their story of the city. Many International publishers are now in negotiation about developing the series to cover other major cities, such as London, Barcelona and Berlin.


Exact started serving the entrepreneurial world with information technology in 1984. We have grown from a student start-up to a global solution provider and our entrepreneurial roots constantly remind us that adding value for our customers is what we are here for. With approximately 2,200 employees in 40 countries, we serve over 100,000 local and international companies in more than 125 countries and provide our business software solutions in more than 40 languages. We have been listed on the NYSE Euronext Amsterdam since June 1999 and our revenues amounted to € 232.5 million in 2009.